The albums’ hot single and video “Say I” featuring Wiz Khalifa have already created a highly anticipated buzz around the new project. The albums feature seamless production by the likes of heavy hitters including Rick Rock, Studio Tone, Battlecat and Sam Bostic plus newcomers DecadeZ, ShonuFF, and E-40’ son hitmaker Droop-E. When asked to define “Mob” music, E-40 explains, “It’s a distinct sound. It’s a heavy bass line or an eerie spooky feel with those certain strings that make it sound sinister. It’s not about guns or violence. We originated ‘Mob music’ and we’re doing it best on this album.” Too $hort sums up the definition of the other half of the project “Function” as “A party! You can pop in our CD at an event and not even need a DJ. Our music is the DJ! ‘Function music’ is what some people call the new and improved Bay Area version of Hip-Hop.”
With this project, the iconic duo wants listeners to remember where “Function” and “Mob music” originated – the Bay Area. “It’s hitting so many areas of Hip-Hop. This ain’t never been done before. Just know, we’re game spitters. We did us, we didn’t try to do like everyone else. We got something to say in every song. This is a classic album no matter how you slice it. We’re making it cool to be in your 40s and make music. “We’re making HISTORY,” E-40 concludes.